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At RedEcho, we believe in transforming customer support into a seamless and efficient experience.
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The Founders
Meet the people behind the work.
Two founders. Different brains. The same standard.
Co-Founder
Shruthi Singhal
Strategy · Systems · Scale
The architect behind the systems, scale, and strategic thinking that drive Red Echo forward. Shruthi approaches marketing as more than just visibility — building ecosystems where branding, performance, storytelling, and consumer psychology work together seamlessly.
Her focus is on creating brands that don’t just dominate attention, but sustain relevance. From growth strategies and campaign execution to audience behaviour and digital expansion, her thinking is rooted in one belief: brands should lead conversations, not chase trends.
She’s the one who asked ‘what does it feel like to wear this?’ before a jewellery campaign that hit 989,000 views. She’s the one who sees the full ecosystem before anyone else has finished reading the brief.
“A brand that leads conversations doesn’t need to chase trends. It sets them.” — Shruthi Singhal
Co-Founder
Sumit Singhal
Creative Direction · Culture · Campaign Narrative
The force behind the creative pulse of Red Echo. From building disruptive campaign narratives to shaping internet-first brand identities, Sumit leads with instinct, culture, and a deep understanding of what captures attention in a world overloaded with content.
His approach blends strategy with emotion — creating brands that feel less like businesses and more like movements people want to be part of. Whether it’s a luxury brand, a fashion label, or a startup finding its voice, his focus stays the same: make it impossible to scroll past, impossible to forget, and impossible not to talk about.
He’s the reason Red Echo’s work doesn’t look like anyone else’s. And the reason clients who came in asking for content end up asking for something much bigger.
“Strategy without emotion is just a plan. Emotion without strategy is just noise. We build the thing in between.” — Sumit Singhal
Two founders. One standard.
Shruthi and Sumit are twins — which means they’ve spent their whole lives being compared to each other and their whole careers proving that comparison is the wrong lens. Shruthi builds the systems that make great work scalable. Sumit builds the creative that makes great work undeniable. Together, they’ve built an agency where neither half works without the other.
